In this For Immediate Release (FIR) Interview, co-host Neville Hobson talks to Neil Chapman, BP Head of Refining and Marking Communications, about the objectives of and activities behind Deepwater Horizon Response, the US government-led unified command that links federal, state and other organizations involved in addressing the disaster and providing a forum for those organizations to make consensus decisions.

Neil offers inside perspective on the command’s use of social media tools and channels to share information and engage with the public in places like Facebook, Twitter, YouTube and Flickr, some thoughts on BP’s own communications approach; and insight into how BP’s employees are being informed about the event and BP’s response, and how they’re being empowered to engage with people.

FIR Interview: Neil Chapman, BP, and Deepwater Horizon Response
by Neville Hobson - May 15, 2010 - forimmediaterelease.biz