July 25, 2007 17:16:30 PST

Notification is Not Communication White Paper Released

Publication Exposes How Mistaking Notification for Communication Can Harm Organizations

PIER Systems (AudienceCentral, Inc.) released a new White Paper titled "Notification is Not Communication: Why Building and Maintaining Trust Requires More Than Mere Notification." The 10 page publication is authored by Gerald Baron, CEO and Founder of PIER Systems and Marc Mullen, VP for Implementation and Strategic Services.

Notification is Not Communication: Why Building and Maintaining Trust Requires More Than Mere Notification.

For more information contact:
Katie Schafer
PIER Systems, Inc.
voice: (360) 756-8080
fax: (360) 756-5264
1204 Railroad Ave
Suite 200
Bellingham, WA 98225
kschafer@piersystems.com
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